Privacy Policy

The Academy of Home Based Learning (AOHBL)

Last updated: 2026

Introduction

The Academy of Home Based Learning (“AOHBL”, “we”, “us”, “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains what information we collect through www.aohbl.com (the “Website”), how we use it, and the rights you have, in line with the Protection of Personal Information Act, 2013 (POPIA). By using the Website, subscribing to our blog, or placing an order, you agree to the collection and use of your information as described in this Policy.

Who is responsible for your information

For the purposes of POPIA, the responsible party is:
The Academy of Home Based Learning
Physical address: 15 Chepstow Road, Cape Town
Email: info@aohbl.com
Telephone: +27 82 659 1767
Information Officer: Richard Grossi, contactable at info@aohbl.com

Information we collect

Information you give us

We collect the personal information you provide directly, including:

• when you place an order: your name, email address, billing details, and contact number;
• when you subscribe to our blog: your name and email address, so we can send you new posts;
• when you contact us: your name, email address, and the content of your message.

Information we collect automatically

When you visit the Website, we and our service providers may automatically collect certain technical information, such as your IP address, browser and device type, pages viewed, and how you interact with the site. This is collected through cookies and similar technologies.

We do not collect payment card or banking details. Those are entered directly into the secure systems of our payment providers.

How and why we use your information

We use your personal information to:

• process and deliver your orders and provide access to your digital Products;
• respond to your enquiries and provide customer support;
• send you blog updates and information about our products, events, and offers, where
  you have consented;
• operate, maintain, and improve the Website and understand how it is used;
• comply with our legal and regulatory obligations; and
• detect and prevent fraud or misuse of the Website.
  We process this information on the basis of performing our contract with you, your consent
  (for example, for direct marketing), our legitimate business interests, and compliance with
  the law.

Cookies and tracking technologies

The Website uses cookies and similar technologies to enable core functionality (such as your shopping cart), to remember your preferences, and to measure and improve performance. We also use the Meta (Facebook) Pixel and similar analytics tools, which collect information about your visit to help us understand our audience and show relevant content and advertising on third-party platforms such as Facebook and Instagram. These tools may set their own cookies.

You can control or disable cookies through your browser settings. Please note that disabling some cookies may affect how the Website functions.

Who we share your information with

We do not sell your personal information. We share it only with trusted service providers (“operators” under POPIA) who help us run our business, and only to the extent necessary, including:

• payment providers — PayFast and PayPal — to process your payments
  securely;
• our website hosting and email providers, to operate the Website and send
  communications you have requested;
• Meta (Facebook) and analytics providers, in connection with the tracking described above; and
• regulators, law enforcement, or other parties where we are required to do so by law.
  
  These providers are required to keep your information secure and to use it only for the purposes for which we share it.

Cross-border transfers

Some of our service providers (such as PayPal and Meta) operate outside South Africa,
which means your personal information may be transferred to and processed in other
countries. Where this happens, we take reasonable steps to ensure your information
continues to receive a level of protection consistent with POPIA, including by using providers
that are subject to comparable data-protection laws or contractual safeguards.

How we protect your information
We take reasonable technical and organisational measures to safeguard your personal
information against loss, unauthorised access, and misuse. While no online service can be
guaranteed to be completely secure, we work to protect your information and to review our
safeguards regularly. If a security compromise affecting your personal information occurs,
we will notify you and the Information Regulator as required by POPIA.

How long we keep your information
We keep your personal information only for as long as necessary for the purposes set out in
this Policy, including to fulfil orders, provide support, meet legal and accounting obligations,
and resolve disputes. When information is no longer needed, we delete or anonymise it.

1. Children’s privacy
   Although our Products are designed for the education of young children, the Website and
   any purchases are intended to be used by adults — parents, guardians, and educators. We
   do not knowingly collect personal information directly from children. If you believe a child has
   provided us with personal information, please contact us at info@aohbl.com and we will take
   appropriate steps to remove it.
2. Your rights
   Under POPIA, you have the right to:

• ask what personal information we hold about you and request access to it;
• ask us to correct or update information that is inaccurate or incomplete;
• ask us to delete information where we are no longer entitled to keep it;
• object to the processing of your information in certain circumstances; and
• withdraw your consent to direct marketing at any time.
  To exercise any of these rights, contact us at info@aohbl.com. You can also unsubscribe
  from our blog updates at any time using the link in any email we send you.

Complaints

If you are concerned about how we have handled your personal information, please contact us first at info@aohbl.com so we can try to resolve it. You also have the right to lodge a complaint with the Information Regulator:

The Information Regulator (South Africa)
Website: https://inforegulator.org.za
Complaints email: POPIAComplaints@inforegulator.org.za
General enquiries: enquiries@inforegulator.org.za
Address: JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001

Changes to this Policy

We may update this Privacy Policy from time to time. The current version will always be
available on the Website, and the “Last updated” date above shows when it was most
recently revised.

Contact us

For any questions about this Privacy Policy or your personal information:

The Academy of Home Based Learning
15 Chepstow Road, Cape Town
Email: info@aohbl.com
Telephone: +27 82 659 1767